More Misleading Ads Target Injury Victims
The personal injury marketing world is becoming a cesspool and lead generation companies are largely responsible for polluting it.
We’re seeing more and more misleading, outlandish videos targeting injury victims.
This latest one? It might take the cake.
Here’s the truth:
- It’s not an AI database.
- It doesn’t tell you exactly how much your claim is worth.
- The people in the videos? Actors, not real clients.
- There’s no law requiring insurers to disclose what they pay on each claim that has provided data for this supposed AI app.
- It’s not free. They’re selling your info to a lawyer who pays them for leads and then charges you a percentage when you hire them
- (just like every other lawyer).
- You’re not getting a “payout” in weeks.
- There is no “AI data” they share with the lawyers who use them.
- And no, insurance companies aren’t scrambling to shut it down.
These lead gen companies prey on confusion and pain. They don’t care about people. They only care about money.
These modern snakeoil salesmen aren’t just harming the public. They’re harming lawyers, too, by creating a false narrative about how the process really works.
If you’re a lawyer, don’t use services with ad copy that is filled with lies. Rejecting these services isn’t just the right thing to do, but ask yourself: What quality of client and case are you getting with someone who was duped into hiring you?
And do you really want to start off the attorney-client relationship that way?